Ensuring Global Campaign Success for XL Catlin

XL Catlin, specialists in global property and casualty insurance and reinsurance, were looking to launch their vibrant new creative campaign across a range of global digital and press platforms. Their creative agency, Atomic, reached out to us to produce a suite of digital banners, based on their approved press masters as well as producing print ready material and delivery of multiple bespoke print items, including cover wraps and belly bands.

To make the most of their digital placement and bring to life the striking designs, we added simple but effective animation to the digital banners. In total, we built, tested and delivered over 100 banner formats from a mixture of six creative executions.

We worked closely with both the client’s media agency and the publishers to manage the media scheduling, ensure continuity and brand consistency across UK, European and North American markets.

 

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