leapanddior

Ensuring printed perfection for Dior J’adore

We have enjoyed a decade-long partnership with luxury house Dior, providing creative production services across all marketing channels. Our work for their family of brands across press and print campaigns is of particular importance.

To achieve brand consistency across all media, our account managers and colour experts review press passes for every campaign, even when we aren’t printing the materials ourselves. Our dedication guarantees that every execution perfectly matches the proofs sent from Paris. For the J’adore L’Or launch, we made sure colour accuracy standards were upheld for the 30,000 inserts for Harper’s Bazaar as well as for the large format OOH displays at key locations in London and Manchester.

Our dedicated account team ensures that strict confidentiality is maintained throughout the production process. For the launch of J’adore L’Or featuring brand ambassador Charlize Theron, assets were released at the last moment under a strict NDA, which meant our team worked around the clock in order to release all materials into the media in good time to meet all scheduling and print deadlines. All J’adore campaigns generate an immense amount of interest and, in the important lead up to Christmas, we were delighted to help Dior increase sales of the luxury fragrance in the UK.

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